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Ai AgentsTeaching Your Agent About Your Business

Teaching Your Agent About Your Business

The more your AI agent knows about your business, the better it handles calls. Here’s how to give it the information it needs.

Business Profile

Your business profile is the foundation. Make sure it’s complete:

  1. Go to Dashboard > Business Profile
  2. Fill in all the sections

Business profile services list

Essential Information

SectionWhat to AddWhy It Matters
Business NameYour company nameAgent uses it in greetings
AddressYour business locationAgent can give directions
PhoneYour main numberAgent can provide it if asked
HoursDays and times you’re openAgent tells callers when you’re available
DescriptionWhat your business doesHelps agent explain your services

Services

Add every service you offer with:

  • Service name — e.g., “Teeth Cleaning”, “Initial Consultation”, “Oil Change”
  • Description — What’s included
  • Starting price — Even a rough range helps

Why this matters: When a caller asks “How much does a consultation cost?”, your agent can answer immediately instead of saying “I’m not sure.”

Tip: Think about the last 10 calls you received. What did people ask about? Add all those services.

FAQs

Add your most common questions and answers. Industry-specific FAQs can be pre-loaded — just click the Load FAQs button.

Business profile FAQs

Common FAQs (adapt to your industry):

QuestionExample Answer
”Are you accepting new patients/clients?""Yes, we’re currently accepting new patients."
"What areas do you serve?""We serve the greater [city] area, including [suburbs]."
"Do you accept insurance?""Yes, we accept most major insurance providers."
"What are your cancellation policies?""We require 24-hour notice for cancellations."
"Do you offer free consultations?""Yes, initial consultations are free."
"Do you have evening or weekend hours?""Yes, we offer Saturday appointments by request.”

Policies

Add any policies your agent should know about:

  • Cancellation policy — “24-hour notice required to avoid a $50 fee”
  • Payment methods — “We accept cash, check, and all major credit cards”
  • Scheduling policy — “A $50 deposit is required for appointments”
  • Warranty — “All work comes with a 1-year warranty”

Improving Over Time

The best way to improve your agent is to review actual calls:

Check Call Transcripts

  1. Go to Dashboard > Calls
  2. Read through recent transcripts
  3. Look for places where the agent didn’t have the right answer

Common Things to Add

After reviewing calls, you might need to add:

What You NoticeWhat to Add
Agent didn’t know about a serviceAdd the service to your business profile
Agent gave the wrong priceUpdate the price in your services
Agent couldn’t answer a common questionAdd it to your FAQs
Agent didn’t know your hoursUpdate your business hours
Agent handled a situation poorlyAdd specific instructions to the agent

Update Regularly

  • Review transcripts weekly during your first month
  • Update your business profile whenever something changes (new services, new hours, price changes)
  • Adjust agent instructions based on patterns you see in calls

Tips for the Best Results

  1. Be specific about pricing — “Starting at $150” is better than no price at all
  2. Use the language your customers use — If customers say “cleaning” instead of “prophylaxis,” use “cleaning”
  3. Anticipate questions — Think about what customers ask and add those FAQs
  4. Keep it updated — Changed your hours for the season? Update your profile
  5. Test after changes — Make a test call after updating to hear how it sounds
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